Future of growing media
To meet the challenges of the 21st century, the amount of growing media will need to increase by 422% by 2050*. At the same time, there will be less resources such as water, arable land, and various raw materials. In order to tackle this problem we do our internal research and development as well as collaborate with customers and research institutes to investigate and develop new ways of growing sustainably, by utilising and optimising our current materials throughout their lifecycle, as well as exploring potential new circular alternatives.
Collaboration is the key
To secure a happy and healthy future for both people and the planet, collaboration across the industry is essential. Our growing media community includes not only growers and innovation partners but also our competitors. By working together and sharing knowledge, we can help the public and decision-makers better understand the world of horticulture.
Growing media industry is an active participant in nature restoration
Sustainable peat will remain a vital resource for agricultural and horticultural applications in the short to medium term and needs to be produced responsibly.
Read more about Neova Group’s sustainability programme.
Growing Media Europe
We are proud members of Growing Media Europe (GME), an international non-profit organisation that represents producers of growing media and soil improvers at the European level. Within GME, we collaborate with all industry actors to advocate for the European horticultural industry.